*We created our blog at
blogger.com, which is associated with Google.
You must have a Google account.
Step 1: Go to blogger.com Sign-in with Google id at blogger.com
Step 2: Create Blog name.
Based on this blog name, create your personalized url address with
ending being ".blogger.com"
Step 3: Choose a template design for your blog.
Step 4: Write Post(s)
When finished, click on "Publish
Post"
“Blogs tend to be a single
page that is read and updated” frequently.
It is important that the blog must be “readable and the links are
clearly indicated.”(3) The more simple the format and readability, the more successful
the blog. Readers want to be able to read just one page and then
decide if the blog will be read frequently or if they would like to read all of
the posts.
Blogs are always up to
date. “The newness of blogs is a challenge to tradition.” Blog posts are “organized in reverse
chronological order to be successful with readers, need-up-to-the minute, right
now freshness.”(4) Blogs are easy to read as well as easy for readers to find (google).
Business blogs can be a
highly effective communication tool. As
shown, blogs are easy to create. Blogs
are housed on the internet, which is the new “public square.” (2)
Sources:
(3) Book---We’ve got blog (How weblogs are changing our
culture). 2002-Perseus Publishing,
Multiple Authors. Page 99 quoted.
(4): Book—bloggerati, twitterati (How Blogs & Twitter are transforming popular
culture). 2011. Mary Cross-Author.
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